Gentry Williams
Email Design
(Selected Work)
Designed in Figma - Built in Salesforce Marketing Cloud
As part of the rebranding for Splash Financial, I created Content Blocks in Salesforce Marketing Cloud, as well as guidelines for how to best utilize them through a series of fully designed email examples. I also built an email design system so the company would have a resource in the future to guide them through the new brand standards and build trust in the new brand and ultimately the company.
As part of the rebranding for Splash Financial, I created Content Blocks in Salesforce Marketing Cloud, as well as guidelines for how to best utilize them through a series of fully designed email examples. I also built an email design system so the company would have a resource in the future to guide them through the new brand standards and build trust in the new brand and ultimately the company.
Designed in Figma - Built in Salesforce Marketing Cloud
I pulled inspiration (and a little illustration) from an animated TV Spot we had just launched, and created an eye-catching Drip Series to educate and encourage customers to check their refinancing rates.
I pulled inspiration (and a little illustration) from an animated TV Spot we had just launched, and created an eye-catching Drip Series to educate and encourage customers to check their refinancing rates.
Designed in Figma - Built in Salesforce Marketing Cloud
I pulled family photography and overlaid an iPhone UI to create a personal connection, emphasize ease-of-use of our product, and tried to show a sense of urgency by using phone notifications.
I pulled family photography and overlaid an iPhone UI to create a personal connection, emphasize ease-of-use of our product, and tried to show a sense of urgency by using phone notifications.